How goes it! Nice to meet ya.
About me

I’m the founder of JustReachOut —a SaaS launched in early 2016, which is now used by more than 4,000 small businesses and startups (as well as big ones such as Airbnb, HubSpot, Leadpages and Nickelodeon) to pitch relevant journalists and get press coverage without the help of PR firms.

In 2014 I grew a startup from zero to 40 million pageviews through press outreach, which eventually led to it being acquired by Google.

I've published 1400+ articles and am a contributor for AListApart, Entrepreneur, TheNextWeb, TechCrunch, Mashable, Huffington Post, WIRED and many others.

View the complete list

In my spare time I run an invite only 1 on 1 PR coaching program called PRThatConverts where I help 300+ entrepreneurs use content, SEO and creative PR outreach to gain the exposure and publicity they deserve on their own without any PR firms.

  • 2016

    I launched JustReachOut and scaled it to 4000+ customers. I launched PRThatConverts coaching program and scaled it to 200 VIP students.

  • 2015

    I used PR and content marketing to build this very blog from 0 to $100,000 in revenue in just 9 months.

  • 2013

    As a solo marketer on the team I used PR and content marketing to scale a startup from 0 to 40M+ pageviews and got acquired by Google.

  • 2011

    As a solo marketer on the team I grew a known design firm in Silicon Valley from domain authority of 30 to 85.

  • 2008

    I helped grow a startup from 0 to 5+ million users which eventually got acquired by AVG.

My story


Born in the former Soviet Union, immigrated to the U.S., gained tons of weight because I ate everything in sight, learned the language and culture, studied computers, lost 70 pounds in college and became a huge P90X fan, developed software for Fortune 500 companies.

One day sold everything I had, quit my job, picked up my bags and moved to Silicon Valley to help build a startup from the bottom up. Since then been marketing and never looked back!

My products
Just Reach Out

We built JustReachOut to help startups and entrepreneurs pitch influencers and journalists effectively on their own without the help of PR firms.

You enter a keyword into our search and we show you:

  • recent queries submitted by journalists, bloggers and reporters who are writing an article about your keyword right now and need an expert to quote in the article
  • most popular articles from journalists who write about your keyword
  • the best email pitch templates and angles to use to start a conversation with these influencers
  • Quora & Reddit discussions about your keyword, where you should participate daily to get quick exposure for your startup
  • contact info and 1-on-1 support from our staff of copywriters to reach out and form relationships with influencers and press

We have a 7 day free trial for all plans.

PR That Converts: Explode Your Sales

In this premium online course and one on one coaching through Skype calls I guide and hand hold you through a step by step proven formula to build relationships with influencers, bloggers and journalists and turn them into traffic and exposure.

Through online training modules, Skype sessions, group calls, private group Slack channel I help you apply the exact PR outreach methods I used over the past 10 years to:

  • publish over 1400+ articles
  • get two startups acquired by Google & AVG
  • build my current startup to 4000+ paying customers in 1 year
  • build this very blog to $100K in revenue in under 9 months
  • build relationships with Tim Ferriss, Ashton Kutcher, Gary Vaynerchuck, Winklevoss Twins, Founders of WordPress, Eventbrite, Pandora, Twitter and tons of others.

(Current session enrollment will close on July 21st, 2017).

My interviews

Interview with Winklevoss Twins

Interview with Tim Ferris

Interview with the founder of Secondlife

Interview with founders of Dribbble